Upwhirl Album Cover Design
Including Brand Development & Special Edition Vinyl Release
Tasked with creating not just an album cover, but a cohesive brand and corresponding logo, that could be used in future album art with minimal changes. This meant translating the band's values of creativity, connection, introspection and transformation into a visual language that translates the music on the album "Same Cloud Twice".
Album Release & Logo Development
Focusing on making a timeless yet novel logo mark, we transformed the "Up" into a one of a kind font, one that can be used and slightly modified as the sound of the band changes and evolves. The cover is a mix of traditional mediums, crochet, digital alteration and illustration. The album was released on November 5th, 2024.
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Special Edition Vinyl Release
Creating a gate-fold vinyl design to further elaborate on the story being told within the musical score. Photo collage of stills from the music videos lend to the imagery and shape of the overall interior, while highlighting the eccentricity of the band themselves.